Services

The services offered by AlimA provide a logical progression in addressing the necessary steps in planning for a market development or new market entry. Each service can be approached and undertaken as an individual component.

• Market Strategy Formulation

  AlimA helps identify the appropriate markets to enter by conducting market studies and providing an overview analysis, working with you to formulate a strategy to facilitate an appropriate and timely course of action. If several options are under consideration, market strategy formulation will compare the choices and address the relative advantages and disadvantages of each option to prioritize the action plan.

• Market and Feasibility Studies / Business and Marketing Plans

  AlimA will review your existing plan, or help you to prepare a plan providing an in-depth analysis to identify the size of the market, the competition, logistics, and suitable market positioning activities.

• Market Entry Strategies

  AlimA is your resource for identifying and developing options for starting operations in a new market. Analysis of these options will establish the best approach, be it opening a branch office, collaborating with another company, or appointing an agent or another representative. AlimA can search and profile prospective partners, or act as your local representative.

• Start-up Operations

  AlimA will provide assistance with identifying the location and/or setting up of a branch office, recruitment and staffing, systems development, customer service and sales management, as well as implementation of marketing and promotional activities.

• Intercultural Business Communication

  AlimA will help you to culturally integrate your international operations by providing orientation programs, training and assistance in intercultural management and negotiations. As well, AlimA will oversee the translation of all marketing and communications materials to ensure efficient communications.
  International business is the key to success for many companies. Success in the international business arena requires commitment, good management, and international expertise. AlimA assists companies to maximize their efforts in the global business community. AlimA is associated with an international group of companies located in the Middle East & North Africa. Affiliate offices are located in Saudi, Iraq, Kuwait, United Arab Emirates, Oman and Lebanon. In addition, AlimA has established a series of strategic alliances with firms in the USA, Canada and the European Union.